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The mission is to exude the style and sophistication of Bond. This is the place to visit for all the latest news and confidential files regarding this highly desirable mission.
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MISSION COMPLETE

Monday 14th November - 2008

We have now closed the competition which has seen many thousands of entries for what promises to be a truly amazing day for one lucky winner and his friends. We are especially excited about meeting the winners at No11 London at the start of the ultimate Bond style makeover. The Mankind products are ready to be sent out to the top 50 referrers, so keep a look out on the blog site to see the winners published next week.

posted by Paul
 

And it Begins!!

Wednesday 15th Octover - 2008

It's been a labour of love to get the Mankind Bond-inspired re-style project going. When coming up with the idea, we wanted to really get an uber-cool style icon that everyone could identify with. Bond was an immediate 'YES' as our chosen icon - over the 50 years or so of being around, Bond has developed a certain panache that all men have been inspired by at some point in their life. We love it. The cars, the women, the suits, the suave one-liners ...he can't fail to impress. But Bond's attraction is not just about the action, guns, villians and fast-cars. How Bond looks and acts is a massive part of his appeal. And that's what we took as our inspiration - the chance to win a really cool selection of clothes and accessories that exude his quintessential style.

We got even more obsessed whilst doing the research and can even tell you what coffee machine Bond uses. With help from Men's Health, we recruited the very best British brands to re-create Bond's distinctive style. They had to fit to our idea of what Ian Fleming would have chosen for his Bond (Fleming's own style was rumored to be the inspiration for Bond).

Get obsessive like us, check Kingsley Amis' 1965 'Book of Bond' which advises gentlemen to adopt the character of the man himself. Listen to an interview here

Or if you haven't already, enter now

posted by Paul
 

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